Very few people know the name of giesecke+devrient, a company headquartered in neustadt, germany. Its products, on the other hand, are in everyone’s pocket. G+d manufactures chip cards for telephone providers and banks and is the world market leader in electronic sim management.
Unimatic, based in grub am forst, may only have just under 100 employees, but it now has four locations outside germany and produces for companies in the automotive, plastics processing, pharmaceutical and electrical engineering industries. It is precisely these hidden frontrunners that make the regional economy so special.
In order to attract the attention of skilled workers to these companies, the coburg university of applied sciences organizes the annual campus fair together with the coburg chamber of commerce and industry. It is one of the largest career fairs in the region. 84 companies and institutions presented themselves there this year. Students and young academics were able to make contacts, learn more about entry and career opportunities in the company, and find out about job offers. Graduates of technical courses of study are particularly in demand at the moment. "Many companies that are looking for new employees are especially interested in computer scientists and engineers", says christian erkenbrecher, head of the career service of the university of coburg, which organizes the campus fair.
Students of all disciplines find something at the fair. Potential employers are represented in social work just as much as in design. For the past two years, the campus at the former hofbrauhaus has even had its own trade fair with exhibitors specifically looking for architects, construction engineers, product designers or interior designers.
"We hope that students will find their dream job here", emphasizes vice president jutta michel. Their goal is to keep even more graduates in the region. Because often, when people are looking for an employer, they first have the big companies in mind.